Addis College

Subscribe to this collection to receive daily e-mail notification of new additions

Issue Date	Title	Author(s)
1999	Relationship Marketing Strategy and implementation	Peck, Helen ... {et al}
2015	Principles of Marketing	Saylor.org
2008	Marketing Strategy Masterclass: The 100 questions you need to answer to create your own winning marketing strategy	Fifield, Paul
2014	Marketing for Hospitality and Tourism 6th Ed.	Kotler Bowen Make
2003	The Marketing Book 5th Ed.	BAKER, MICHAEL J.
2010	MANAGING PEOPLE AND ORGANIZATIONS: PETER DRUCKER’S LEGACY	STEIN, GUIDO
2016	Marketing Management, global edition 15th.ed.	Kotler, Keller, Kevin Lane Philip
2015	Introduction to statistical data analysis with R	Kohl, Matthias
2014	International Corporate Finance: Value Creation with Currency Derivatives in Global Capital Markets	Jacqu, Laurent L.
2012	Market SMart: How to Gain CuStoMerS and inCreaSe ProfitS witH B2B MarketinG	Shepherd, Lisa
2008	GUERRILLA SELLING 2.0: Unconventional Weapons and Tactics for Increasing Your Sales 2nd.ed.	Jay Conrad Levinson, Orvel Ray Wilson; Bill Gallagher
2009	Global Marketing: Foreign Entry, Local Marketing, Global Management 5th.ed.	Johansson, Johny K.
2017	Global Brand Strategy World-wise Marketing in the Age of Branding	Steenkamp, Jan-Benedict
2004	Fundamentals of Business Marketing Research	Reid, Plank, Richard E. David A.
2012	Forex for beginners: a comprehensive guide to profiting from the global currency market	KRITZER, ADAM
2002	Foreign Exchange and Money Markets: Theory, Practice and Risk Management Bob Steiner	Steiner, Bob
2015	Financial Risk Management: Applications in Market, Credit, Asset and Liability Management and Firmwide Risk	SKOGLUND , CHEN, WEI JIMMY
2010	Facebook Marketing : an hour a day	Treadaway, Smith, Mari Chris
2002	Event Marketing: HOW TO SUCCESSFULLY PROMOTE EVENTS, FESTIVALS, CONVENTIONS, AND EXPOSITIONS	Hoyle, Leonard H.
2018	Essentials of service marketing 3rd.ed.	Wirtz, Lovelock, Christopher Jochen