Please use this identifier to cite or link to this item:
http://localhost:8080/xmlui/handle/123456789/6196Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Kotler, Keller, Kevin Lane Philip | - |
| dc.date.accessioned | 2025-08-07T07:33:13Z | - |
| dc.date.available | 2025-08-07T07:33:13Z | - |
| dc.date.issued | 2016 | - |
| dc.identifier.isbn | 978-1-292-09262-1 | - |
| dc.identifier.issn | 978-1-292-092 -71 3 | - |
| dc.identifier.uri | http://localhost:8080/xmlui/handle/123456789/6196 | - |
| dc.language.iso | en | en_US |
| dc.publisher | Pearson Education | en_US |
| dc.subject | Marketing management | en_US |
| dc.title | Marketing Management, global edition 15th.ed. | en_US |
| dc.type | Book | en_US |
| Appears in Collections: | Business Management & Project management | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Kotler & Keller -- Marketing Management, 15th Global Ed ( PDFDrive ).pdf | 42.14 MB | Adobe PDF | View/Open |
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