1. Addis College
  2. Digital Library
  3. Business Management & Project management
Please use this identifier to cite or link to this item: http://localhost:8080/xmlui/handle/123456789/6209
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dc.contributor.authorGummesson, Evert-
dc.date.accessioned2025-08-07T08:32:04Z-
dc.date.available2025-08-07T08:32:04Z-
dc.date.issued2008-
dc.identifier.isbn978-0-7506-8633-4-
dc.identifier.urihttp://localhost:8080/xmlui/handle/123456789/6209-
dc.language.isoenen_US
dc.publisherButterworth-Heinemannen_US
dc.subjectMarketing Strategyen_US
dc.titleTotal Relationship Marketing 3rd.ed.en_US
dc.typeBooken_US
Appears in Collections:Business Management & Project management

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Total Relationship Marketing, Third Edition_ Marketing management, relationship strategy ,CRM, and a new dominant logic for the value-creating network economy ( PDFDrive ).pdf2.04 MBAdobe PDFView/Open
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