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Please use this identifier to cite or link to this item: http://localhost:8080/xmlui/handle/123456789/9004
Title: Qualitative Research Methods in Public Relations and Marketing Communications
Authors: Daymon, Holloway, Immy Christine
Keywords: Corporations–Public relations–Research–Methodology
Public relations–Research–Methodology
Marketing research–Methodology
Qualitative research
Issue Date: 2002
Publisher: Routledge
URI: http://localhost:8080/xmlui/handle/123456789/9004
ISBN: 0-415-22273-7
Appears in Collections:Business Management & Project management

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